Digital Marketing Communications Specialist (Remote)

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.

Join our Molecular Imaging division as a Digital Marketing Communications Specialist, where you will lead the strategy, development, and execution of global digital marketing initiatives to promote our cutting-edge imaging solutions. In this role, you’ll drive impactful campaigns across web, social media, email, and digital events, ensuring alignment with brand standards and compliance requirements. This position offers the opportunity to collaborate with global teams, support high-profile product launches, and shape the content strategy that positions Siemens Healthineers as a leader in the medical imaging industry.

You are responsible for:

• Developing and implementing promotional strategies to help achieve the Business Line objectives through a variety of marketing communications activities.

• Driving, expanding, and enhancing digital execution of molecular imaging promotional events across all channels globally.

• Leading digital campaign management for the Internet and Intranet, social media, search engine marketing, email, digital sponsorships, and cross-business initiatives

• Acting as a catalyst for the digital communications process, promoting prioritization, collaboration, effective communications, and overall team efficiency

• Guiding content strategy through performance measurement, ROI digital assessment, and reporting.

• Collaborating with global communications teams on initiatives that position the company as an overall leader in the medical imaging industry and building a strong brand.

• Supporting the day-to-day digital operation of events including stakeholder collaboration, global product events, and documenting changes.

• Helping to guide content strategy through performance measurement and reporting

• Collaborating with Siemens Healthcare’s communications team on initiatives that position the company as an overall leader in the medical imaging industry.

This position may suit you best if you are familiar with the responsibilities below and would like to develop your career with Healthineers:

• You have created and developed digital and print marketing communications materials for both clinical and marketing teams to support marketing plans.

• Experienced in ensuring all content and materials distributed or published are in compliance with healthcare regulatory and legal requirements, as well as the company’s internal approval processes.

• Ensured marketing materials adhere to brand guidelines and monitored the effectiveness of each project.

• Completed complex projects in advertising and promotional programs, digital campaigns, video, social media, trade shows, internet communications, and special promotions.

• Produced complex reports, digital campaigns, videos, and various documents to measure sales and promotional communications effectiveness.

• Tracked budgets and projects for the marketing communications department and evaluated vendor and supplier relationships.

• Strong PC skills with proficiency in MS Office (Word, PowerPoint, Excel, and Outlook) and knowledge of Photoshop and InDesign.

Minimum Qualifications:

• BA/BS in Digital Marketing, Communications, English, Journalism, Advertising, or a related field.

• Minimum of 5 years of experience in marketing, communications, or advertising.

• Demonstrated experience with digital marketing tools such as content management systems, marketing automation tools, CRM, SEO, and social media.

• Skilled at creatively translating business strategies and objectives into targeted, engaging communications.

• Ability to define and socialize digital requirements that extend across business and geographic segments.

• Previous experience working in a healthcare or regulated environment is highly desirable.

• Strong project management skills with experience in web development, content planning and development, messaging and positioning, brand management, digital communications, and social media.

• Keen sense of visual communications and design.

• Excellent English writing and editing skills, with experience writing for the web. Medical or technical writing experience is highly desirable.

• Team-oriented and solution-driven mindset, with an appreciation for working in a culturally diverse environment.

• Able to manage multiple assignments simultaneously and work efficiently under tight deadlines.

• Proficiency in Word, Excel, and PowerPoint; experience with Photoshop and InDesign is a plus.

• Desire to work hard and have fun while setting a high standard for others to follow.

• Ability to travel up to 10%.

Who we are: We are a team of more than 73,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

To find out more about Siemens Healthineers businesses, please visit our company page here.

The annual base pay for this position is:

Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.

If this is a commission eligible position the commission eligibility will be in accordance with the terms of the Company's plan. Commissions are based on individual performance and/or company performance.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.

Equal Employment Opportunity Statement: Siemens Healthineers is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law: Applicants and employees are protected under Federal law from discrimination.

Reasonable Accommodations: Siemens Healthineers is committed to equal employment opportunity. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations.

If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form here. If you’re unable to complete the form, you can reach out to our HR People Connect People Contact Center for support at peopleconnectvendorsnam.func@siemens-healthineers.com. Please note HR People Connect People Contact Center will not have visibility of your application or interview status.

California Privacy Notice: California residents have the right to receive additional notices about their personal information. To learn more, click here.

Export Control: “A successful candidate must be able to work with controlled technology in accordance with US export control law.” “It is Siemens Healthineers’ policy to comply fully and completely with all United States export control laws and regulations, including those implemented by the Department of Commerce through the Export Administration Regulations (EAR), by the Department of State through the International Traffic in Arms Regulations (ITAR), and by the Treasury Department through the Office of Foreign Assets Control (OFAC) sanctions regulations.”

Data Privacy: We care about your data privacy (https://www.siemens-healthineers.com/careers/recruitment-application-privacy-notice) and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open. Register here to get started.

Beware of Job Scams: Please beware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as Siemens Healthineers recruiters/employees. These scammers may attempt to collect your confidential personal or financial information. If you are concerned that an offer of employment with Siemens Healthineers might be a scam or that the recruiter is not legitimate, please verify by searching for the posting on the Siemens Healthineers career site.

To all recruitment agencies: Siemens Healthineers does not accept agency resumes. Please do not forward resumes to our jobs alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees related to unsolicited resumes.