Marketing and Communications Specialist

Location: This position is hybrid and reports to the Lansing, MI office two days per week.

POSITION SUMMARY

The Marketing & Communications Specialist helps drive MCUL’s communications efforts through project coordination, content development, and light design. This role manages project intake, organizes timelines, updates digital platforms, and contributes to presentations and social media. Working with the VP and Director of Communications, they support campaigns, track deliverables, and help elevate MCUL’s brand and impact.

DUTIES & RESPONSIBILITIES 

Project Coordination & Workflow

· Manage creative project intake requests and maintain the department’s project pipeline.

· Coordinate timelines, deadlines, and resource needs across the communications team.

· Track deliverables, monitor project status and flag risks or bottlenecks early.

· Maintain and update project management workflows in Monday.com.

· Assist with organizing content libraries and maintaining digital asset management systems.

· Maintain consistency and accuracy in file organization, naming conventions, and version control.

Content & Presentation Support

· Conduct topic research and prepare outlines or draft talking points for presentations based on direction from the VP and Director of Communications.

· Assist with developing content for campaigns, newsletters, and digital platforms.

· Support analytics reporting by gathering and organizing performance data.

· Support email marketing efforts including drafting, formatting, and scheduling email communications (Mailchimp).

Design & Digital Production

· Support the Graphic Designer by executing or refining creative projects using Canva and Adobe Creative Suite.

· Update website content and assist with creating new web pages or digital elements as needed.

· Build and edit PowerPoint presentations with strong visual clarity and storytelling.

· Produce digital graphics, social media assets, event banners, and other promotional materials under the direction of the Graphic Designer.

Social Media Support

· Support MCUL’s social media presence, including scheduling posts and tracking engagement.

· Draft and publish content aligned with campaign goals and the League brand.

· Monitor trends and recommend new opportunities for engagement.

SKILLS & ABILITIES 

Technical Skills

· Proficiency in Canva, PowerPoint, and email marketing tools such as Mailchimp.

· Working familiarity with Adobe Creative Suite (Photoshop, Illustrator, InDesign preferred).

· Experience with content management systems (CMS) and performing web content updates.

· Understanding of basic design principles, brand standards, and digital aesthetics.

· Comfortable using project management software (Monday.com preferred).

· Strong writing, editing and proofreading skills for digital and presentation content.

· Ability to interpret basic analytics (social, web, email) and compile performance insights.

Soft Skills & Competencies

· Highly organized with strong attention to detail and version control.

· Able to manage shifting priorities, multiple deadlines, and concurrent requests.

· Clear communicator who can translate ideas into outlines, drafts or visual content.

· Strong collaborator who works effectively with both creative and strategic team members.

· Proactive problem solver who identifies workflow gaps and suggests improvements.

· Curious, adaptable, and eager to grow skills in communications, design, and digital strategy.

QUALIFICATIONS 

· Bachelor’s degree in Marketing, Communications, Public Relations, Digital Media or related field. Equivalent professional experience may be considered in lieu of a degree.

· 3–5 years of hands-on experience in marketing, communications, or digital content roles.

· Demonstrated experience managing multiple projects, timelines, or content workflows in a fast-paced environment.

· Experience creating digital content across platforms (social, web, email, presentations).

· Prior experience supporting or collaborating with design, communications or marketing teams.

· Experience working with internal stakeholders or cross-functional teams.

TRAVEL

Position may require light travel as needed to support clients and/or attend company events. 

SUPERVISORY RESPONSIBILITIES

This position does not have any direct reports.

Total Rewards:  We offer a comprehensive and competitive benefits package designed to support your well-being and work-life balance:

Health Coverage: Medical, dental, and vision insurance; short- and long-term disability; life insurance; HSA and FSA options. You don’t need health insurance? No problem! An opt-out credit will be provided to you for waiving coverage.

Retirement Savings: 401(k) plan with 5% company contribution.

Paid Time Off: Vacation, volunteer time, parental leave, and holidays—including floating holidays for days that matter most to you

Compensation Rewards: Discretionary year-end bonuses and annual merit increases based on performance. Actual annual pay will depend on experience, qualifications, and budget considerations.

Work-Life Balance: Flexible remote and hybrid work options

Professional Growth: Ongoing learning and development opportunities

Wellness & Lifestyle: Wellness programs, pet insurance, and team member discounts

Community & Connection: Opportunities to engage, connect, and make an impact

The Company Itself: Michigan Credit Union League (MCUL) is a non-profit trade association who helps strengthen the credit union community and its image by providing advocacy on important issues, coordinating cooperative initiatives and by providing high-quality solutions that help credit unions succeed and enrich the lives of their members. 

The above information has been designed to indicate the general nature and level of work performed by team members within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of team members assigned to this job. We are an equal opportunity employer committed to diversity in the workplace. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or any other protected status. We welcome and encourage applications from all qualified individuals.