Senior Communications Manager (M/F/X)

Company Description

At Accor, we go beyond being a global leader in hospitality — we embrace diversity, creativity, and individuality. Join us as you are and find a role that resonates with your personality and aspirations.

We are committed to helping you grow and learn every day. We ensure that your work has meaning, empowering you to explore endless possibilities throughout your journey with us.

At Accor, you are the author of your own story, and together, we can reinvent the future of hospitality.

Our teams, known as Heartists®, embody the very best of hospitality. Our ambition is to deliver personalized, memorable, and sustainable experiences for our guests.

Here, we are redefining the way people travel across each of our 5,500 hotels, connecting closely with our 100 million guests in 110 countries.
Discover the life that awaits you at Accor Careers: https://careers.accor.com/

Do what you love, care for the world, and dare to challenge the status quo.
#BeLimitless

Job Description

• Manage and oversee corporate digital content development projects within mission of digital communications team, such as news, videos, podcasts, infographics, interviews, insights & trends reports, deep-dive editorial content, other types of website content, etc., in alignment with Strategic planning/Editorial committee, group strategy and corporate Digital comms strategy.
• Missions include:
  • Construction of brief (objectives, content and key messages, format and   creative approach, comms plan)
  • Management of all steps of content development and planning
  • Lead of production & validation process in respect of deadlines, budget   and quality
  • Coordination and working in collaboration with internal stakeholders and   external agencies & contacts
• Participate in the definition, implementation and coordination of multi-channel communication plans for content developed (concept presentations, multi-channel comms plans, assets toolkit, coordination and adaptation of deliverables for different channels as relevant as per project) in collaboration with other teams and departments
• Analyse and production of KPI reporting on content and communications projects including recommendations for future actions, evolutions, and areas for improvement
• Contribute to identifying and proposing topics and angles for content development to nourish projects & roadmap, for the key themes and work streams within scope and corporate communication portfolio, working in collaboration with range of other departments, teams, and agencies.
• Strategic monitoring & study for trends, topics & new formats on ad-hoc basis to contribute to continuous improvement and innovation
• Implement digital paid content & media partnership campaigns on an ad-hoc basis.
• Participate in other corporate communication projects of the team on an ad-hoc basis

Qualifications

• Bac +4/5, ideally IEP (Sciences Po), Communications or Business School
• +7 years of professional experience in marketing/communications
• Experience in both strategic and operational marketing/communications as well as project management
• Experience in leading content creation projects in range of formats, including videos, texts, infographics…
• Previous experience in hospitality or knowledge of the sector would be a plus
• Rigueur, strong sense of organization and attention for detail
• Capacity to understand strategic stakes in a range of areas and translate them into impactful content and communications
• Capacity to understand complex organizations and digital communication ecosystems and translate them into impactful digital communications
• Project Management & coordination skills
• Strong analytical skills, spirit of synthesis,
• Strong editing  skills & writing skills
• At ease in a fast-evolving complex environment & organization, with range of stakeholders and managing a variety of tasks

Additional Information

Why Join Accor?

Accor dares to make an impact:

On the world:

• A strong corporate culture focused on developing our 300,000 talents.

• A continuous improvement approach to reduce the environmental impact of digital across all our projects.

On your career:

• Support to help you balance your personal and professional life.

• Customizable work environments.

• Individually and collectively tailored training and career development paths.

• A workplace that values diverse nationalities, backgrounds, and personalities.

• Adaptability to specific needs, including those of people with disabilities.

And also:

• ALL – Heartist® Program: Unforgettable stays and experiences across all Accor properties and partners.

• Heartist® for Good Program: Get involved with a charity of your choice (1 paid day per year dedicated to volunteering).

• Social and Economic Committee (CSE): Financial support for your cultural and sports activities.

• Sustainable Mobility Package: Up to €700 or 50% reimbursement of the Navigo public transport pass.

• Meal vouchers worth €10.

• Health insurance 50% funded by Accor, with no extra cost for dependent coverage.

• Attractive working conditions with collaborative spaces, in-house dining, relaxation areas, and fitness facilities.